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Let’s take a deep dive in to the Site, URL and Link operators. If you have anything to add, please let a comment below to share it with the community!


 

site:

 

site:bbc.com

  • Only brings in mentions from specific sites

This command can be helpful when looking for a particular piece of content on a given website. 

 

site:bbc.

  • Matches all documents from a site and its affiliated subdomain sites eg https://www.bbc.com/, https://www.bbc.co.uk, etc. 

 

site:bbc.com/search-glossary

  • If a site has a search glossary, you can add /search-glossary to narrow your search even more. The same goes for blogs and other website-specific features.

 

 

URL:

 

URL:bbc.com

 

URL:(bbc.com AND (politics OR election))

  • Use the above for when you want to look more broadly at mentions.

 

links:

 

links:"bbc.com”

  • Gives you shortened links from Twitter that direct you to the site eg. ‘omg check this out t.co/abcdef’ and that shortened link directs you to BBC


 

Things to remember..

  • Site and URL are looking at different data to links. The latter is about links contained in the mention text, whereas site and URL are about where where the mention itself was posted.
  • Both links: and URL: match any part of a URL so you don't need wildcards, just write the part you want e.g. links:bbc.com OR links:bbc.com/blog will match any links within those sections of the site
  • Do NOT include https:// or http:// in the query

➡️ See more posts in the Boolean Explained series here.

Can you pls explain it in context to the dashboard visual- when it appears on the dashboard- how does it look and what is the context?

 

Can you pls explain it in context to the dashboard visual- when it appears on the dashboard- how does it look and what is the context?

 

Hi Nickey, I’ll do my best to answer but please let me know if I didn’t understand correctly.

There are a lot of different widgets within the dashboards so if you would like to see a specific example, let me know and I can try to arrange this. I have also explained a few add-ons/variations above which would impact what results you would see. 

The aim of the post was really to help users finesse their queries to get (more) accurate/useful data. I would recommend too checking in with your CSM to ensure you’re taking advantage of these 3 operators as best you can.

 

 

 

 

 

site:bbc.com/search-glossary

  • If a site has a search glossary, you can add /search-glossary to narrow your search even more. The same goes for blogs and other website-specific features.

I am very unclear on this part. What does it mean? How does it work? How can I use this?

These are for websites but what if you want to track a personality’s social platforms like Facebook. What will be the correct one to use so we can capture 1) mentions of the personality and 2) mentions of the personalities’ social media platforms. 

site:bbc.com/search-glossary

  • If a site has a search glossary, you can add /search-glossary to narrow your search even more. The same goes for blogs and other website-specific features.

I am very unclear on this part. What does it mean? How does it work? How can I use this?

 

Hi @Ozan Toptas,  I’m not 100% sure what else to add. I suppose, with search-glossary, you might only want to pull mentions from a certain area of a site?

These are for websites but what if you want to track a personality’s social platforms like Facebook. What will be the correct one to use so we can capture 1) mentions of the personality and 2) mentions of the personalities’ social media platforms. 

 

Hi  @Rachiel As part of your Master query, let’s assume you have all variations of the name and handle(s) of the personality. And then with Facebook, you can add your owned and non-owned pages as Data sources. This should have you covered. As part of your query, I would also consider using links if you wish to capture mentions of the personalities social media platforms links:twitter.com/johnmayer

Let me know what you think?

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