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Happy Friday, everyone! You know what time it is — social media updates are here! 👀Which update caught your attention this week? 

Hey team! I’m Emily, author of the Brandwatch Bulletin 👋 Popping in to share a recent Bulletin (and one of my personal favorites), where we did a deep dive into the latest 6-7 trend to see EXACTLY what causes a trend like this to die. We also offer a framework for how brands can spot a dying trend, and avoid joining trends that have already moved on past their sell-by date.I’d recommend giving it a read if you haven’t already! I’d also love to know if you have any tips for knowing when a trend has moved on? Let me know below! 👇

Happy New Year, everyone! 🎉 Our first social media update of the year is here. Which update has you most excited for 2026?